Rihanna showed off her natural hair texture while attending the Fenty hair launch party in Los Angeles. The Barbadian singer, songwriter, actress, and businesswoman has always been a style chameleon, known for rocking a variety of hairstyles over the years. From long braids to edgy pixies, and bone-straight wigs to curly textured weaves, the singer has basically tried almost every hair style and color in the book. However, on Monday night (10th of June 2024), she gave fans a rare glimpse of her natural curls, a look she isn’t seen wearing quite often.

Rihanna’s Rare Natural Look for Fenty Hair Launch

Rihanna with her natural hair at the fenty hair launch party

The “Diamonds” singer stepped out with her hair in a short, low-cut curly style dyed to a beautiful caramel blonde color. This wasn’t just any hairstyle choice, though. The natural curls coincided perfectly with the upcoming launch of Fenty Hair, Rihanna’s highly anticipated haircare line. By showcasing her own natural texture, Rihanna sends a powerful message – that Fenty Hair caters to all hair types.

Rihanna in a natural look  for fenty hair launch party

While Rihanna has sported her natural curls in the past, they haven’t been her go-to look. This recent public appearance with her natural texture feels like a celebration of her own hair and a potential shift towards embracing a more natural aesthetic. Whether this is a one-time thing or a sign of things to come remains to be seen. But regardless of that, the singer’s willingness to experiment with color, length, and texture has solidified her reputation as a true fashion icon.

What Does This Mean for Fenty Hair?

While Rihanna loves to experiment with her hair, opting for wigs and dramatic styles, this move towards embracing her natural texture feels like a turning point. It highlights the inclusivity that Fenty Beauty, her hugely successful makeup line, is known for, and translates that philosophy to the haircare world.

Rihanna showing fenty hair new products

The launch of Fenty Hair promises a “flexible line of products” designed to strengthen and repair all hair types. By showcasing her own natural curls, Rihanna sparks excitement and anticipation during the launch of the line.

The Takeaway 

Rihanna’s recent appearance with her natural curls is a powerful statement. It signifies not just a stunning hairstyle choice, but a potential new direction for her personal style. It also highlights the focus on inclusivity within her Fenty Hair brand. Following the launch of the new line, along with fans rushing to get their hands on the products, we deeply anticipate the buzz that’ll follow when consumers find out what Fenty had in store for them, and their various hair types.

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